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When Power Disconnects: Hubris Syndrome and Strategic Blindness in Leadership
Why Do Some Leaders Stop Seeing the Obvious? You've seen the pattern before: a brilliant CEO makes decisions disconnected from reality....
Natalia Alcaide
Jul 17, 20254 min read


Why control slows things down
In many organizations, people don’t have permission to resolve things. They have to ask. Validate. Wait. And while they wait… work stalls, stretches, and cools down.
The lack of autonomy not only demotivates — it turns Parkinson’s Law into the company’s default operating rhythm.
Natalia Alcaide
Jul 15, 20253 min read


Business Goals and Why They Matter
The importance of having a clear 5-year business plan If you don’t know where you’re going, any road will get you there. But in business,...
Natalia Alcaide
Jul 8, 20253 min read


Do I really wanto to run a business?
Or do you just feel like you should? Leading a company is not just about having knowledge, experience, or strategic vision. Leading a company is a way of being in the world, of relating to yourself, to others, and to uncertainty. After many years working with CEOs, I have noticed something curious: there are questions that do not generate quick answers, but rather silence, doubt, and discomfort. And sometimes, a truth that has been waiting a long time to come out. Because the
Natalia Alcaide
Jun 4, 20251 min read


How to do a dynamic SWOT
A dynamic SWOT refers to an analysis that allows for continuous adjustment or updating as the company’s internal and external...
Natalia Alcaide
Dec 16, 20243 min read


How to do a (good) SWOT analysis
I’m a fan of SWOT analysis. When I discovered how effective it was for deciding which path to take , I started doing a SWOT analysis for...
Natalia Alcaide
Nov 21, 20243 min read
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